In order for campaigns to remain current, it can be useful to base your ideas around significant events taking place throughout the year. We advise clients to start preparing for campaigns at least 1 month in advance – so we’ve put together a list of important dates to add to the diary for 2017, to help you stay organised and to ensure that you don’t miss out on any opportunities.
Please note: this list is not definitive and will be updated as and when new dates are confirmed.
April:
2nd World Autism Awareness Day
7th World Health Day
22nd International Mother Earth Day
23rd English Language Day
25th World Malaria Day
28th World Day for Health and Safety at Work
20th International Jazz Day
Sporting events:
2nd Rowing – Boat Races, London
6th-9th Golf – Masters, Augusta, USA
12th-16th Football – Champions League quarter finals, first leg
18th-23rd Swimming – British Championships, Sheffield
28th-30th Cycling – Tour de Yorkshire
30th Formula 1 – Russia Grand Prix, Sochi
May:
1st Early May Bank Holiday
3rd World Press Freedom Day
15th International Day of Families
29th International Day of UN Peacekeepers
29th Spring Bank Holiday
31st World No-Tobacco Day
Sporting events:
3rd-7th Equestrian – Badminton Horse Trials
12th Rugby Union – European Rugby Challenge Cup Final, Edinburgh
26th-3rd June: Sailing – America’s Cup Qualifiers, Bermuda
29th-11th June: Tennis – French Open, Roland Garros
29th-5th June: Table Tennis – World Championships, Dusseldorf, Germany
June:
1st Global Day of Parents
2nd National Doughnut Day
5th World Environment Day
12th World Day Against Child Labour
18th Father’s Day
20th World Refugee Day
26th International Day Against Drug abuse
Sporting events:
10th-11th Triathlon – World Series, Leeds
13th Football – International friendly: France v England
15th-18th Golf – US Open, Erin Hills, Wisconsin
20th-24th Horse Racing – Royal Ascot
22nd-30th Taekwondo – World Championships, Queen’s Club