Grab your target audience’s attention with a cohesive, unified marketing campaign
People speak visually. With so much information presented in a visual format, your customers have come to expect your message to be delivered in the same way.
Think about how powerful stand-alone pieces of visual content are – infographic, motion graphics, and interactive pieces are all incredibly powerful messaging tools, seeing huge engagement on social media and beyond.
Imagine how powerful a unified visual campaign could be.
At Bigwave, we’ve got years of experience designing, creating, and running innovative, interesting, and boundary-pushing campaigns for a wide range of clients. Not only are we incredibly creative, but we’re also results-driven, constantly optimising campaigns to get maximum engagement and conversions.
THE RESULT?
Visual strategy work that results in success for clients in just about every industry.
Our approach to creating and running campaigns
Great campaigns succeed because of good planning.
CAMPAIGN PLANNING SESSION
A successful marketing campaign starts with successful marketing strategy. Our first step is always to have an in-depth discussion about your business, your products or services, your target audience, and the objectives the campaign needs to achieve.
The what, when and how of the campaign.
CAMPAIGN PLAN CREATION
Next we create a campaign plan tailored to match the target market, budget and goals. The plan includes services and products that we intend to use for delivery along with clear deadlines.
A great plan need an attention grabbing style.
CAMPAIGN DESIGN
After our campaign team has completed planning how it’s going to be marketed, it’s over to our creatives to design how the campaign will look when released as physical print items and digital assets.
Release the campaign into the wild.
CAMPAIGN ROLL-OUT
Once all campaign items have been created, whether it’s social media content, motion graphics, a microsite, landing pages, video production, printed materials, or motion graphics, the rollout of for the campaign beings. The plan if followed and monitored to ensure a smooth campaign lifespan.
Monitor, adapt and report.
CAMPAIGN MONITORING
With the campaign release and gaining traction we will be monitoring the impact to see if the correct audience is engaging, leads are flowing in and positivity spreads across social media. During this all digital elements can be modified or changed almost instantaneously to improve results and guarantee success.
Great design backed up by in-house skills
We’re more than just a design agency, we’re a full-service digital marketing agency.
That means that no matter the scale of the campaign, we can design, create, and run it from beginning to end – so you don’t have to worry about the technical stuff.
We have a fantastic in-house team of writers, PPC specialists, SEO wizards, and social media experts that can help track down the right information, craft the perfect narrative, and optimise each piece for best results.