The goal
The Bigwave team were presented with some key goals for this project:
- Deliver a modern, user-friendly experience
- Capture the essence of the Everybody brand
- Ensure the varied offerings of each site are presented in a consistent, accessible manner
We worked alongside Everybody Health and Leisure, the Innovatise team and XN Leisure to ensure the new app would make full use of the features of both the app software, and Leisure Management Service.
Our Solution
Taking all of the requirements into account, we created a hierarchy of the required functionality. This gave priority to the actions that app users might want to perform more often – such as booking and managing activities. Separate homepages were created for both wetside and dryside leisure sites, and a comprehensive list of facility amenities was created to ensure that each site had the individual booking options needed.
The Results
The result is a vibrant modern app, which uses iconography, bold text and Everybody’s energetic brand colours to help users easily navigate the many options on offer. An understated dark colour scheme serves to further highlight the interactive elements of the app and aid user navigation.
